In 1943, Abraham Maslow's article "Theory of Human Motivation" appeared in the Psychological Review, and was expanded on in his book: Towards the Psychology of Being", in this article, Abraham Maslow attempted to formulate a framework based on the needs of human motivation and based on his clinical experiences with human beings, rather than earlier psychological theories, like Freud and B.B. Skinner, who were largely theoretical or based on animal behavior. From Maslow's pyramid of motivation, modern leaders and executive managers found the means of employee motivation for personnel management.
The basis of Maslowde's pyramid motivation is that human beings are motivated by unmet needs, and that certain lower needs must be met before greater needs can be addressed. According to the teachings of Abraham Maslow, there are general needs (physiological, security, love, and esteem) that must be met for a person to be able to act without selfishness. These needs were known as "deficiency needs." While a person is motivated to fulfill these basal desires, he will continue to move toward growth, and eventually the actualization of himself. The satisfaction of these needs is very healthy while avoiding their satisfaction makes us wrong or act maliciously.
Maslow's Pyramid Hierarchy
As a result, the workplace for proper motivation, it is important for leadership to understand that needs are active for the motivation of individual employees. In this sense, Maslow's pyramid model indicates that basic needs such as physiological and safety needs must be met before higher-level needs such as self-realization. As shown in the hierarchical diagram, called "Maslow's Pyramid" or "Maslow's Triangle of Needs", when the need is satisfied it no longer motivates and the need for higher order takes its place.
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