Panama. The launch event at Refristore's headquarters was attended by professionals, friends and partners interested in learning about the Midea brand and its products.
The hosts kicked off the evening with a welcome cocktail, followed by an emotional message from Jaime Espriella, president of Refristore, who called on technicians and contractors to offer the Midea brand to their customers.
Ramón Junco, Vice President of Oldach's Export Division, then intervened, emphasizing Oldach's commitment to Refristore to bring the Midea brand to a leading position in the Panamanian market.
Next, important information about Midea products was presented, during the interventions of Alfredo Díaz, Regional Market Development Manager and Javier Ducreux, Sales Manager of Oldach in Panama.
In this regard, both emphasized the superior quality of Midea air conditioners, as well as the variety existing in the product line. In addition, Diaz highlighted the importance of having a wholesaler like Refristore, providing product availability as well as technical support in Refristore branches.
The activity was attended by the representatives of Midea Residencial for the Latin American markets, Shelia Kwok, from Midea Residencial; Steven Wang, Sales Manager for the Caribbean and Central America at Midea Residencial; and Christy Chen, from Midea Residencial.
The event culminated with music and cocktails where attendees showed their satisfaction and gratitude to their hosts.
