United States. With the aim of renewing its commercial direction, the company manufacturer of air curtains, Mars Air Systems, announced some novelties in its marketing team.
James Gill, vice president of sales, will manage the company's representatives, both domestic and international, as well as the in-house sales team and customer service department. Julie Konowitz will oversee the newly created marketing department as vice president of that area.
Likewise, Emily Hanson, promoted to marketing director, and Sara Marin, recently linked as coordinator of the same area, will assist Julie with new marketing strategies through advertising, web development and strategic marketing initiatives to help increase sales.
"This will allow the company to better focus on Latin American markets, therefore, we are creating content in Spanish, and expanding our base of representatives to all territories. In the area of sales, this will allow us to support more territories such as Central and South America, as well as Spanish-speaking manufacturers," said Emily Hanson.
