Just as many of you have had to "reiventarse" because of the pandemic, in ACR Latin America we have also worked hard to continue being the leading medium of the HVAC / R industry and today I have to say that all these efforts have left very satisfactory results.
I tell you a little bit about what we've been doing: the pandemic led us to rethink the way we communicate with our readers. For example, we wanted to generate new spaces for interaction, and thus the Summits were born, an initiative that has worked very well where every two months we bring together a niche of the industry to learn about new technologies and analyze them thoroughly, with the participation of experts and with the sponsorship of major brands.
These spaces where we also generate Networking opportunities have left me with great satisfaction, highlighting the excellent reception of the public and the active participation in each of them. When you are reading this editorial we will still have two more Summits to hold in 2021 (on chillers and on thermal insulation and HVAC ducts).
Another great novelty that we have had this year is the launch of our digital edition of ACR Latin America, this has allowed us to further increase the reach of our magazine to reach places where it was not possible to do it before, thanks to this we raise the number of subscribers and continue to strengthen our medium even more.
And finally, another aspect that I want to highlight is the consolidation of the Ranking of Contractors – Installers. After 7 years doing this exercise, resisted at first by some, we believe that the effort has been worth it and that recognition is very important for this guild that in the end is responsible for making the projects a reality. This led us to create Market Reports with analysis and statistics of the sector that allow readers to make better business decisions. This is a new business wing that we continue to strengthen.
In the end our goal remains the same: to bring you the best information.
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