Estimated online advertising spending will grow by 15% in 2011
Almost a third of Spanish advertising investment will be for the online sector, according to the study "EIAA Marketer's Internet Ad Barometer 2009", which highlights the growing influence of the Internet, as well as the growing confidence of European advertisers in the online field during this year marked by the economic recession, thanks to its ability to maximize the low budgets of companies.
This growth is expected to continue over the next few years, with a