---
title: "Unirefri opens new Technological Interaction Center in Guatemala - ACR Latinoamérica"
description: "The distributor Unirefri opened, with the help of Lennox, the doors to specialized training in air conditioning, the new Unirefri Technological Interaction Center -CITU-, located in zone 9 of Guatemala City."
url: "https://www.acrlatinoamerica.com/en/news/latest-news/348-enterprises/15848-unirefri-opens-new-technological-interaction-center-in-guatemala.html"
date: "2026-07-23T13:25:42+00:00"
language: "en-GB"
---

#  [ Unirefri opens new Technological Interaction Center in Guatemala](https://www.acrlatinoamerica.com/en/news/latest-news/348-enterprises/15848-unirefri-opens-new-technological-interaction-center-in-guatemala.html "Unirefri opens new Technological Interaction Center in Guatemala")

      Details     12 November 2019          ![](https://www.acrlatinoamerica.com/images/stories/ACR/users/dchaverra2019/UnirefriabrenuevoCentrodeInteraccinTecnolgicaenGuatemala.jpg)*Guatemala.* The distributor Unirefri opened, with the help of Lennox, the doors to specialized training in air conditioning, the new Unirefri Technological Interaction Center -CITU-, located in zone 9 of Guatemala City.

The Unirefri Technological Interaction Center -CITU- is a project that with the support of Lennox, is focused on training on the operation of air conditioning equipment including VRF (Variable Flow of Refrigeration) technology. The total investment of the project is around Q1, 000,000 (about US$129,828) including the contribution of exhibition equipment for didactic purposes that were donated by Lennox, at a cost of Q542,500 (about US$70,431).
"Our commitment is to provide our customers with reliable equipment, but beyond that, to provide them with specialized technical advice and continuous training, which we are sure that with the Unirefri Technological Interaction Center -CITU- we will fulfill our promise, providing free specialized training that will give new and better opportunities to the sector" commented Mr. Jorge Robles, General Manager of Unirefri.

The CITU will teach different courses during the year, divided into modules and at no cost to the participants. These courses are aimed at the Unirefri sales force, installers, contractors and their technicians, end customers, purchasing staff, engineering and personnel in charge of the area that is related to the management and maintenance of air conditioning equipment, as well as anyone interested in learning and becoming technical in these processes. This center will initially be open to customers from Guatemala and El Salvador, later opening doors throughout Central America, for key customers of Unirefri and Lennox.

This proposal includes the complete presentation of theoretical and practical information about the air conditioning cycle and the interaction in an active way with working equipment for better learning. The modules start in November 2019 and all participants will receive a diploma of compliance and approval.

- Publicidad -

"For Lennox it is very important to participate in this Training Center since we are confident that Unirefri will be the best strategic partner in the training and specialization in air conditioning in the Region. Our commitment lies in this opportunity, in contributing to the sector in a productive way through providing the equipment with which participants can become technical in the Unirefri Technological Interaction Center, "said Jorge Gaitán, Global Sales Manager of Lennox.

For information about the Unirefri Technological Interaction Center, location, modules, start date, registration and participation you can contact the phone: +502 2215 4500 ext. 109 or via email tgarcia@unirefri.com

![Duván Chaverra Agudelo](https://www.acrlatinoamerica.com/images/latinpress/DuvanACRcopia.jpg)

Duván Chaverra AgudeloEmail: dchaverra@latinpressinc.com

Editor Jefe

Jefe Editorial en Latin Press, Inc,. Comunicador Social y Periodista con experiencia de más de 12 años en medios de comunicación. Apasionado por la tecnología. Director Académico del Congreso RefriAméricas.

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